Pregnancy Detection Kits Market Trends 2023: Industry Growth, Size and Report till 2028

The increasing awareness about the importance of early detection during pregnancy is a key factor propelling the market for pregnancy detection kits. This awareness is driven by concerns related to social and emotional well-being, as well as the growing rates of adolescent pregnancies, hig

IMARC Group, a leading market research company, has recently releases a report titled Pregnancy Detection Kits Market Trends 2023: Industry Growth, Size and Report till 2028” the global pregnancy detection kits market size reached US$ 1.42 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 2.07 Billion by 2028, exhibiting a growth rate (CAGR) of 6.35% during 2023-2028.

Pregnancy detection kits are diagnostic tools designed for early pregnancy indication. They utilize a lateral flow device (LFD) containing specially engineered paper with varying pore sizes. These kits consist of a test strip comprising absorbent paper, a result window, and a sample well. By detecting reproductive hormones like human chorionic gonadotropin (HCG) in urine and blood samples, they provide quick and reliable results within minutes. Easy to use and cost-effective, these kits are becoming increasingly popular worldwide. Their ability to detect early pregnancies not only contributes to physical health but also supports social and emotional well-being. Consequently, pregnancy detection kits are widely used in households, hospitals, and gynecology clinics.

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What are the growth prospects and trends in the Pregnancy Detection Kits industry?

The multiple benefits associated with the early detection of the prenatal period, such as focusing on social and emotional well-being and the rising adolescent pregnancy rate, high birth rate, and the increasing number of unplanned incubations, are primarily driving the pregnancy detection kits market. Besides this, the escalating demand for home-based detection tools to reduce the number of hospital visits and minimize healthcare expenses and the expansion of pharmacies across residential areas are further augmenting the market growth. Moreover, the leading players are focusing on promotional strategies, including celebrity endorsements, banner and television advertisements, and marketing to drive people to use pregnancy detection kits, which is also catalyzing the global market. Apart from this, the emerging trend of urbanization and the inflating purchasing power of the consumer are acting as significant growth-inducing factors. Furthermore, the elevating number of online retail platforms that offer these tools at affordable rates and with easy accessibility through the comforts of the home are anticipated to propel the pregnancy detection kits market over the forecasted period.  

Who are the key players in the Pregnancy Detection Kits Market?

  • Abbott Laboratories
  • Axis Medicare
  • bioMérieux SA (INSTITUT MERIEUX)
  • Cardinal Health Inc.
  • Church Dwight Co. Inc.
  • Germaine Laboratories Inc
  • Mankind Pharma
  • Piramal Enterprises
  • QuidelOrtho Corporation
  • Swiss Precision Diagnostics GmbH (Procter Gamble Company)

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What is included in market segmentation?

The report has segmented the market into the following categories:

 Product Insights:

  • Home Pregnancy Tests (HPT)
  • Digital Devices
  • Others

Test Type Insights:

  • Urine Test for HCG
  • Blood Test for HCG
  • Others

End User Insights:

  • Household
  • Gynecology Clinics
  • Hospitals

Breakup by Region:

  • North America: (United States, Canada)
  • Asia Pacific: (China, Japan, India, South Korea, Australia, Indonesia, Others)
  • Europe: (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
  • Latin America: (Brazil, Mexico, Others)
  • Middle East and Africa

Key highlights of the report:

  • Market Performance (2017-2022)
  • Market Outlook (2023- 2028)
  • Porter's Five Forces Analysis
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Value Chain
  • Comprehensive Mapping of the Competitive Landscape

If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

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Mohit Gupta

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